Google Data Analytics Professional Certification Practice Test

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What is the purpose of gap analysis?

To identify market trends
To evaluate the current state of a process for future improvements
To gather feedback from users on software
To calculate the cost savings from a solution

The correct answer is: To evaluate the current state of a process for future improvements

The purpose of gap analysis is to evaluate the current state of a process and identify areas that need improvement in order to reach a desired future state. This analysis helps organizations discern the discrepancies between the current performance levels and the goals they aim to achieve. By conducting a gap analysis, teams can pinpoint specific weaknesses or inefficiencies within their processes, allowing for targeted actions and strategies to enhance performance and drive better outcomes. This approach is fundamental in strategic planning, performance management, and continuous improvement initiatives, as it lays a framework for understanding where improvements can be made and how to prioritize those efforts effectively. It serves as a vital tool for both operational and strategic decision-making.